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Chairman and Chief Editor
Bedour Ibrahim
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Epson in Egypt puts sustainability goals into action following COP-27

Tuesday 13/December/2022 - 04:28 PM
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New research shows 61% of organizations in Egypt want to reduce energy costs, while 94% of those working in education say it’s essential teachers have access to a printer

 

 Following a successful participation in COP-27, Epson has highlighted that the company is committed to becoming carbon negative and underground resource-free by 2050, as outlined in Epson's Environmental Vision 2050.  Globally, Epson is investing more than €770 million in sustainable innovation and developing new technology to reduce environmental impact.

 

 

Partnered with five educational institutions

With the principle that innovation enriches lives and helps create a better world, Epson has partnered with five educational institutions in Egypt including Face for Children in Need, Nahdet el Mansouria, Educate Me Foundation, Man Ahyaha, and Alwan Wa Awtar, providing them with a range of 100 eco-friendly ink tank printers in total. This initiative enables teachers to create tailored lesson plans and worksheets, allows children to take home a range of learning printed material, and reduces energy consumption through Epson’s Heat-Free technology.  During COP-27, Epson finalised an additional donation of printers to Misr Elkheir Foundation to support further learning opportunities for students in need.

 

The education donations are in line with Epson’s commitment to the United Nations’ Sustainable Development Goals, specifically number four - quality education – which aims to ensure inclusive and equitable quality education, and promote lifelong learning opportunities for all.

 

Epson recently conducted research amongst decision-makers in Egypt which found that 50% of survey respondents anticipate their printing needs will increase in 2023 and 62% stating that printing will become more important in the new year. Specifically in the education sector, 94% of participants said that it is essential for teachers to have access to a printer, making Epson’s recent donations to schools in Egypt even more timely.

 

Demonstrating the growing importance of sustainability for organisations in Egypt, 63% of survey respondents said that sustainability is a key part of their investment in new technology. More than half of respondents want to invest in energy efficient technology, while 71% believe that controlling the energy consumption of technology will become a key issue in the next 12 months.  

 

Commenting on the survey findings following COP-27, Neil Colquhoun, Epson’s Vice President, CISMETA, said, “Epson’s participation at COP-27 underscored the progress that Egypt is making toward sustainability and its importance to the nation and region.  This trend was highlighted in Epson’s research, which shows a growing appetite for energy efficient, cost effective and easy-to-use technology solutions.  As part of our mission to improve lives in communities we serve, a number of educational institutions across Egypt and their students have enhanced access to learning materials through Epson’s donation of EcoTank catridge free printers – an initiative that will continue to expand.”

 

A focus on education

The research was commissioned by Epson and conducted online by Coleman Parkes among 5,650 IT decision-makers, users and influencers of IT and technology peripherals between April and June 2022. It had a focus on education, healthcare and the public sector.

 

Solving societal issues

Epson is a global technology leader whose philosophy of efficient, compact and precise innovation enriches lives and helps create a better world. The company is focused on solving societal issues through innovations in home and office printing, commercial and industrial printing, manufacturing, visual and lifestyle. Epson will become carbon negative and eliminate use of exhaustible underground resources such as oil and metal by 2050.

 

Led by the Japan-based Seiko Epson Corporation, the worldwide Epson Group generates annual sales of more than JPY 1 trillion.

 

Epson Middle East oversees Epson’s operations in the Middle East markets, in close coordination with Epson Europe. Headquartered in Dubai, United Arab Emirates, Epson Middle East works closely with a network of resellers and distributors across Kingdom of Saudi Arabia, Bahrain, Egypt, Jordan, Kuwait, Lebanon, Libya, Oman, Qatar, Syria and Yemen, ensuring the availability of its wide, technologically-advanced product range to businesses and consumers in the region.