Boehringer Ingelheim and Bassita partner to advance sustainability action in Egypt

Boehringer Ingelheim has partnered with Bassita, through its VeryNile initiative, to engage employees in environmental activities focused on protecting the Nile and supporting community participation in Egypt, as part of the company’s Sustainable Development for Generations framework.

Through this collaboration, Boehringer Ingelheim employees will have opportunities to participate in locally organised environmental activities, bringing together employee engagement and VeryNile’s community-based work to raise awareness of plastic pollution and the importance of protecting the Nile.

Derek O’Leary, Regional Managing Director IMETA at Boehringer Ingelheim, said:

“Sustainability is fundamental to how we create long-term value for society and future generations. Through Boehringer’s Sustainable Development for Generations framework, we are translating our global ambition into meaningful action across our markets. Partnerships are an important part of this journey, enabling us to respond to local priorities while contributing to our broader ambition for healthier communities.”

In Egypt, the partnership gives employees a practical way to engage with environmental topics connected to the Nile and to learn more about waste collection, sorting and recycling through activities delivered with Bassita and VeryNile. 

Dr. Mohamed Meshref, General Manager and Head of Human Pharma North, East, West Africa at Boehringer Ingelheim, said:

“In Egypt, our ambition is to make our sustainability framework tangible and relevant to the communities we serve. The Nile is at the heart of our country, our communities and our environment, making its protection a natural focus for local action. Through our partnership with Bassita and VeryNile, we are empowering our employees to take part in environmental activities and contribute to raising awareness about the importance of protecting the Nile

VeryNile, an initiative by Bassita, works to address plastic pollution in the Nile by mobilizing local communities, particularly fishermen and women, to collect plastic waste from the river. Through this work, the initiative combines environmental action with community engagement and supports local livelihoods.

Alban de Ménonville, Managing Director of Bassita, said:

“Protecting the Nile requires collective action and long-term commitment. Through VeryNile, we bring people and organizations together to take meaningful environmental action. Our partnership with Boehringer Ingelheim demonstrates how collaboration can mobilize people around a shared responsibility to help protect one of Egypt’s most important natural resources.”

The partnership reflects a shared commitment to translating sustainability ambitions into meaningful action and encouraging individuals, businesses and communities to play an active role in building a more sustainable future.